Ultimate Vegan Hydro Grip Primer - Hydrates & Grips Makeup for 12 Hours

From the brand, Milk Makeup, comes the award-winning Hydro Grip Primer, a hydrating face primer that grips makeup for up to 12 hours and prevents makeup meltdown and caking. This primer is 94% natural, vegan, cruelty-free, paraben-free, silicone-free, oil-free, fragrance-free, and gluten-free.

The Hydro Grip Primer features a blend of skincare-focused ingredients that work to keep your makeup looking fresh and vibrant all day long. Blue agave extract forms an invisible layer to lock in your makeup, while hyaluronic acid and hemp seed extract boost hydration to visibly smooth the skin. Niacinamide and aloe water provide additional moisture for a dewy, radiant glow.

According to the brand, after 12 hours of use, 100% of users reported that their makeup lasted longer, and their skin had a healthy-looking glow and felt more hydrated.

To use the Hydro Grip Primer, simply pump one to two shots of the product onto the back of your hand, and blend a thin layer onto clean skin before applying your makeup. Allow the formula to set for one minute to activate the grip, then layer your foundation and other makeup on top for an all-day hold. Alternatively, you can wear the primer alone for a glassy, hydrated, fresh-faced look.

Milk Makeup is a brand that is all about using good ingredients to create epic payoff. They believe that beauty is not just about how you create your look, but what you do in it that matters. The Hydro Grip Primer is a testament to this philosophy, offering a clean, effective solution for keeping your makeup looking its best throughout the day.

In addition to the Hydro Grip Primer, Milk Makeup also offers a range of other primers, including the Hydro Grip Eye Primer, Pore Eclipse Primer, Pore Eclipse Blur Stick, and Cloud Glow Primer. Each of these products is designed to address specific skin concerns and provide a long-lasting, flawless makeup application.

Whether you're looking to hydrate, mattify, or brighten your complexion, Milk Makeup has a primer to suit your needs. With their commitment to using clean, high-quality ingredients and their focus on creating products that perform, the brand has quickly become a favorite among beauty enthusiasts and makeup artists alike.

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